Corral the Cattle Your Website Navigation is everything.
INTERACTIVE WEBSITE STRATEGY
We're proactive about user reactions based on our coding and design. Website usability testing and analyses are excellent first steps toward improving user experience or planning a website facelift or redesign. Whether you’re engaged in ecommerce or lead generation, understanding how your website interacts with users and search engines via the type of coding implemented – and how it stacks up against your competitors’ sites – is one of the most valuable investments you can make.
Usability Studies Based on Analytics Data The keys to understanding user behavior on your website are within reach, but sometimes it’s difficult to know how to read and interpret them. With usability studies, our web intelligence experts dive deep into your analytics data to see what your users are doing now. Specifically, we look closely at which onsite elements drive conversions, as well as which pages cause users to drop off.
This statistical data helps us to determine not only how effective your site is, but what areas could be tested, refined or changed in order to better serve your users – and your bottom line.
User Experience Assessments & Strategy When developing a plan for improved user experience, sometimes it’s critical to go beyond what exists now and consider a “blank slate”. With user experience assessment and strategy projects, various members of our expert online marketing staff collaborate together to review your site from a variety of user points of view and define what’s working / not working now and what could be created and refined in the future.
By stepping into a user’s shoes, we are able to determine where your website is effective, and where it’s falling flat. We then provide recommendations for improvement based on competitive analysis, industry standards, and a new vision for improvement.
CSS3 MagnifyAds applies the industry's most current and advanced programming language to ensure that your website coding is up to date with the rest of the Web. Cascading Style Sheets (CSS) is a style sheet language used for describing the look and formatting of a document written in a markup language. While most often used to style web pages and interfaces written in HTML5, the language can be applied to any kind of XML document, including plain XML, SVG and XUL. CSS is a cornerstone specification of the web and all web pages use CSS style sheets to describe their presentation to survive in the highly competitive online search marketing today. CSS3 is the newest and highest level of CSS programming. CSS3 marries with HTML5 to create a perfect storm of search engine optimization possibilities.